Kept is 100% direct to consumer, so we knew that we had to create an especially engaging website experience. One that would set it apart from other brands in the skincare industry. Conversion optimization was a huge focus, so we combined tried + tested eCommerce best practices with our design choices for a performant yet polished end product.
Our mission was to create a brand from scratch. We were responsible for all aspects of the visual identity including the logo & product packaging.